The AI is not the asset - Your IP is.
I help business owners build an AI-ready business ecosystem around their voice, logic, frameworks, assets, and ways of working, so they are not dependent on one platform or building on borrowed ground.
AI GUIDE · EDUCATOR · AI REALIST
The AI is not the asset.
Your IP is.
A calm, no-nonsense way to bring AI into your business, built around how you already work, not how the AI hype machine says you should.
01
Built around your workflow, not a template
02
Plain English. Always.
03
Honest about where AI doesn't belong
—
“The value of AI is not in using the
latest tools or copying popular workflows.
It is in making AI work in a way
that actually fits your business.”
— Anno Torr
HOW I HELP
Three Steps.
No PowerPoint
01
We start with your business — not the tool
No demos of shiny things. We map how you actually work, what eats your time, and what feels like noise.
02
I show you where AI genuinely earns its keep
And, more usefully, where it'll just create more noise to clean up later.
03
We shape something that fits
A handful of practical shifts you can actually live with, rather than a template or playbook.
WAYS TO WORK WITH ME
Where do you
want to start?
Two paths, a team setup, and a workshop series — all built around the same idea: AI should make your work easier to navigate, not harder to understand.
AI Fit
Intensive
From $895
Live $895 - Async $995
The part where we stop the swirl, pull everything onto the table, and work out what actually makes sense for your business — instead of what some loud person online said you should be doing by Tuesday.
Where AI genuinely helps (and where it just adds noise)
What's missing, messy, or underused in your setup
A practical AI Fit Action Plan you can actually use
AI Integration
Project
From $1,995
Intensive fee credited
toward your project
Once the plan is clear, I build the thing. For owners who'd rather not spend three weekends piecing together tools, prompts, and workflows while quietly wondering if they're making it worse. (A very valid concern, by the way.)
Foundations, assets, and context organised
Your first priority workflow built and tested
Light handover docs so you can actually use the thing
The Right Tool for the Work
From $47
Single workshop $47 · 4-part series $167 (Save)
A 4-part live workshop series for smart non-developers who want to learn Claude and ChatGPT properly, without the skipped steps, tool confusion, or the old 'just use this prompt'.
01 · The right AI for the job
02 · Claude as your work brain
03 · ChatGPT as your production studio
04 · Using them together without making a mess
WHY WORK WITH ME
Six honest
reasons.
Pick the one that lands.
01
I have built the messy middle
Not just websites. The offers, systems, emails, tools, content, admin, and “why is this still in my head?” bits too.
02
I'm not dazzled by shiny tools
New AI tools can be exciting. Until they add another job to your Tuesday. I look for what earns its keep.
03
I understand the solo business circuit
When one person is holding up the works with spreadsheets, memory, and stubbornness, I know that setup too well.
04
I see the workflow before the widget
AI only helps if it fits how your business actually works. Otherwise, you have bought yourself another drawer of cables.
05
I know what needs simplifying first
Sometimes the smartest AI move is not building yet. It is clearing the mess so the useful bit has somewhere to land.
06
I will tell you where AI does not belong
Because the goal is not more AI. It is less drag, fewer bottlenecks, and a week where you are not remembering everything.
Kind things people have said
Reviews from the
previously sceptical & toe-dippers.
"
“We’ve loved working with Anno. She broke down complex systems, explained the why behind each choice, and built two programs that aren’t just beautiful but fully functional. Everything connects in ways we couldn’t have imagined.”
Sam Trattles
CEO Other Side, AUD
"
“I love working with Anno. She doesn’t just fix my delivery systems, she untangles the whole backend. My systems run smoother, my launches are lighter, and I finally feel like I’m not chained to admin. She saves me hours every week.”
Ceren Brunell
Functional Health Specialist - US
"
“Anno has this genius way of turning complex funnels and messy tools into something seamless. She zap’d things around so they just worked. It’s like she gave me back my time and my sanity. If you’ve got the chance to work with her, or grab anything techie from her, you REALLY need to do it!”
Mel Mutterspaugh
The Herbalist's Path, US
A short, straightforward About
I'm Anno. I help people get on with it, without the AI panic.
Twenty-odd years running businesses taught me two things, well, a lot more than two, but these are currently appropriate:
1. Most 'transformation' is theatre.
2. When a new tool genuinely earns its keep, you'll know, because your business week gets easier.
That's the whole point of working with me. Not to make you 'AI-fluent' or any other currently trending status. Just to help you find the two or three ways AI can quietly make your week better, and ignore the rest.
— Anno
READY WHEN YOU ARE
Let's find out together where AI fits, and where
it really does not.
A 90-minute conversation, your business, my notebook, and
a strong cup of something. o deck. No homework.
Just a clearer week.
AI guide and educator. Practical AI for small
business owners, lean teams, and people who
want to use it without the hype and tinsel.
anno@annotorr.com | annotorr.com
© 2026 Anno Torr
Make AI fit your business — your IP is